Archive for the ‘Ad Campaigns’ Category
KUWTK New Season Promos: A Decade of Keeping it Kardashian
In early August, just before I left for India, NBC and E! Entertainment reached out to me to photograph artwork for the new season of Keeping Up with the Kardashians. Coincidentally, or perhaps serendipitously, it marked exactly 10 years to the week when I first met Kim Kardashian in 2007 to photograph her for a magazine cover. I don’t need to detail just how far Kim and her family have come in a decade, and I am both thrilled and fortunate to have been able to work with them continuously throughout the years.
The shoot took place at a studio in Woodland Hills, and marked the first time I’ve captured all six ladies since the 2012 Christmas Card. Kris, Kourtney, KhloĂŠ, Kendall and Kylie all looked stunning in black, while Kim, in signature form, shattered the status quo in her star-studded bodysuit. It’s always fun to work with friends, though it’s even more incredible to marvel at how much each of them has grown since our first shoots together.
Thank you to Creative Director Bret McMichael at E! for his direction and input, as well as Janelle Albino, Cameron Cohen and Erin Clarry at NBC. Very special thanks to Kris Jenner and her family, and of course to our incredible Slickforce team for their artistry and unparalleled support.
Credits for the Season 14 artwork below. And for you Keeping Up historians, scroll down to see some of my most memorable shoots with these superstar beauties.
KRIS JENNER
Makeup: ETIENNE ORTEGA
Hair: JORGE SERRANO
KIM KARDASHIAN
Makeup: MARIO DEDIVANOVIC
Hair: CHRIS APPLETON
KOURTNEY KARDASHIAN
Makeup: MARIO DEDIVANOVIC
Hair: ANDREW FITZSIMONS
KHLOĂ KARDASHIAN
Makeup: HRUSH ACHEMYAN
Hair: JUSTINE MARJAN
KENDALL JENNER:
Makeup: MARY PHILLIPS
Hair: JUSTINE MARJAN
KYLIE JENNER:
Makeup: ARIEL TEJADA
Hair: ANDREW FITZSIMONS
All styling by SIMONE HAROUCHE
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Creating Industrial Beauty for Colosseum’s Fall Campaign
Colosseum recently released their new Fall season athletic-wear line. In contrast to Spring’s bright colors and concept (see the Spring commercial here), we opted for a moody, industrial gym theme for this lookbook.
The shoot took place in downtown Los Angeles, with talented models Samaria Regalado and Josie Renault coming out to sport the latest gear. See the new Fall collection at http://www.colosseumactive.com/.
Here are some final images as well as behind-the-scenes from the shoot below.
Models: SAMARIA REGALADO, JOSIE RENAULT
Photography by NICK SAGLIMBENI
Makeup & Hair by SHERI CELIS
BTS Photos by JOYCE PARK
Shooting the Kylie Jenner Shop Summer Lineup
Kylie Jenner recently launched her latest product line on KylieJennerShop.com. We photographed the camouflage-themed collection last month in Hollywood, with Kylie playing her own e-com model. In sync with the creative direction of the shoot, her poses were perfectly mannequin-esque.
Knowing the KJ team was planning to run the lead image on a Santa Monica Blvd. billboard, I shot the campaign on my faithful Hasselblad 503CW and Leap Aptus-II series backâthe first time I’ve used this camera since 2014.
Congrats to Kylie and her team on a successful launch that sold out the hottest items in mere minutes. See the entire collection here, and take a look at behind-the-scenes images below.
CREDITS:
Model: KYLIE JENNER
Photography: NICK SAGLIMBENI
Makeup: PATRICK TA
Hair: TOKYO STYLEZ
California Summer: Capturing Duke’s 50th Anniversary Campaign
One of our favorite international clients recently flew to LA to create a 50th anniversary campaign for Duke India‘s fashion brand. SlickforceStudio produced the “California Dreamin'” campaign, which was shot over two days.
Day One took place at our favorite playground in the Mojave desert, Ultimate Graveyard, where the models posed on vintage vehicles, climbed plane shells, and danced along the railroad tracks.
On Day Two, we set up shop at Point Dume in Malibu, making use of the sprawling horizon views, steep cliffs, and sandy beaches.
See the 60-second commercial above, and behind-the-scenes images below. Congrats to Duke India on 50 years of success!
MODELS: Celine Farach, Maryam Zolghadr, Federico Pedroni, Austin Moreno
PHOTOGRAPHY: Nick Saglimbeni
WARDROBE STYLIST: Katie Qian
MAKEUP & HAIR: Sherri Celis, Sunny An
VIDEOGRAPHY: Derrick Cohan
BTS IMAGES: Joyce Park for SlickforceStudio
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Photographing Kylie Cosmetics Summer ’16 Campaigns
This summer had us capturing and creating images non-stop for the booming Kylie Cosmetics line. In addition to the flurry of new colors make-up mogul Kylie Jenner has released throughout 2016, summer brought its share of unique launch events, including Kylie’s birthday and a Kylie & friends campaign showcasing new lip colors designed for different skin tonesâmost notably the oft-overlooked darker complexions.
The Birthday Edition series features stunning gold packaging, new eye-shadow powders, and limited-edition exclusive lip colors. We also had the pleasure of working with wonderful lip models Kayla & Lindsay from The Lip Swatch, who pursed the perfect poses for the camera.
Kylie’s crew gives new meaning to the term “squad goals”, so it was only appropriate that they would all get in front of the camera to introduce a new line of lip colors designed to complement specific skin complexions. Each of the talented ladies struck a stunning portrait on her own, though the group shots made the campaign shine brightest by capturing an unmistakable chemistry between friends.
View the campaign shots above and below, and look for exclusives on Kylie Jenner‘s and the Kylie Cosmetics‘ instagrams!
Photography by NICK SAGLIMBENI
Models: KYLIE JENNER, JORDYN WOODS, JUSTINE SKYE, ANASTASIA KARANIKOLAOU
Makeup on Kylie by HRUSH ACHEMYAN
Makeup on Jordyn, Justine by ETIENNE ORTEGA
Makeup on Stas by SAMUEL RAUDA
Hair by JONATHAN COLOMBINI
Directing the “Conquer With Colosseum” Commercial
As many of you know, I’ve photographed the Colosseum athletic-wear catalog for several years. Earlier this summer, during our Spring 2017 look-book shoot, I directed their first commercial, shot at the historic Gamble House in Pasadena, CA. It was both fun and challenging to wear the director and photographer hats simultaneously, and I couldn’t have done it without the help of two amazing teamsâSlickforce and Colosseum. Our leading ladies, Samaria and Kiki, brought energy and ethusiasm and made every frame beautiful. Special thanks to cinematographers Roger Viloria and Jason Leibsla for capturing such vibrant images.
Check out the final commercial above, and see behind-the-scenes from the production below. Be sure to #ConquerWithColosseum at their online store. Enjoy!
Starring SAMARIA REGALADO, KIKI MCCLEARY
Directed by NICK SAGLIMBENI
Produced by MARIA DONOGHUE
Cinematography by ROGER VILORIA & JASON LEIBSLA
Associate Producers JOYCE PARK, NICOLAS SANSONE, KEVIN SAVARESE
Production Stills by JOYCE PARK
Protecting Sharks with JhenĂŠ Aiko for The Humane Society
Those of you who follow my work know that creating art for important causes has always been critical to the SlickforceStudio mission. So it is with great pleasure that we recently teamed up with The Humane Society of the United States and HS International for their latest campaign, featuring singer/songwriter JhenĂŠ Aiko.
Ms. Aiko is very passionate about animals and natureâand all things aquaticâso she was the perfect face for HSUS’ new campaign to stop inhumane shark hunting. Tens of millions of sharks are killed each year due to the demand of shark fin soup. Humane Society Campaign manager Amber Morasse wanted a concept that was as striking as it was effective. We discussed several ideas before finally settling on a dramatic night ocean scene with JhenĂŠ rising above the surface of the water like a shark.
Besides the obvious risks to talent, shooting in an actual ocean isn’t terribly practical. There’s nowhere to place backlights and you’re certainly not going to run electricity in the deep blue sea. So we opted for a much more controlled environment: a large swimming pool. As you’ll see in the behind-the-scenes video below, our first challenge was turning a bright daylight location into a night scene. The second was getting the lights and camera into the water.
It was a pleasure working with JhenĂŠ, and I applaud her for using her celebrity to spread awareness of these wonderful creatures’ plight. I want to thank Amber and The Humane Society for involving us in this important project, and the SlickforceStudio team for getting wet for a good cause.
Visit hsi.org to find out how you can help.
WARNING: This setup was achieved by trained professionals. Do not attempt to bring lights near water without proper electrical safety training.
(Click here for further info about safely working around water.)
As many of you know, I was a cinematographer and a gaffer for several years before moving into professional photography. Movie lights draw an extremely high current (measured in Amps) due to their size and light outputâand electrocution is a very real concern. As a result, my team and I have been through rigorous electrical-safety training throughout the years. We also teach electrical safety at our PhotoKamp workshops.
To be clear, there is always a risk when mixing electricity and water . It doesnât have to be a water concept, it could simply start raining on your outdoor shoot. You can see in our setup that we had a single light âinâ the pool. The other lights were safely placed (and heavily sand-bagged) on dry land. The light that I brought into the pool was on a sturdy C-stand, ratcheted down tightly, with about 120 lbs. of sandbags on it, both on the base and higher to distribute the weight evenly. The feeder cable was then looped around the stand arm and run up through the frame of the overhead silk, then dropped down to the ballast on dry land, well away from the water. The 1200w/s Profoto ballast was then plugged into a surge protector, which was itself plugged into a pool-safe GFCI outlet (the same ones used for underwater pool lighting fixtures). You can read more about ground-fault interrupters around swimming pools here: http://blog.poolcenter.com/article.aspx?articleid=6065 On top of these multiple layers of protection, youâll notice we kept slack on the cable (some may have wondered why we didnât pull it tighter). This prevents cable tension and decreases the risk of the light being knocked over should someone bump into it. We also have this area roped off and continuously manned to minimize human error.
My team and I take electrical safety extremely seriously, and you should never take a chance until youâve been trained by an expert. Any misjudgments are most certainly errors that you only get to make once. Safety above all else!
CREDITS:
Model: JhenĂŠ Aiko
Photographer: Nick Saglimbeni
Makeup: Felicia La Tour
Production Stills: Joyce Park & Joey Valenti
Videography: Joey Valenti & Ludovica Isidori
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Creating the Colosseum Spring 2016 Campaign
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We recently teamed up with the crew at Colosseum Brand for a massive relaunch of their women’s athletic wear line. Their mission was to capture the active lifestyle of the modern American woman:
WHERE MODERN LIFESTYLE MEETS PERFORMANCE
American women are strikingly versatile: we train, we meditate, we strive, we compete. In between, we manage to pursue careers, run errands, raise kids, walk dogs and impact the world. Our clothing should move between all of these activities without requiring a wardrobe change.
Colosseum. Designed for Motion.
The weather was perfect for our Spring 2016 campaign shoot in Malibu, with models Liz Turner and Dani Herrington turning on the magic to create our dynamic duo. My thanks to the incredible SlickforceStudio team for their support, and here are a few behind-the-scenes from the shoot.
Be sure to visit ColosseumBrand.com for the latest Spring styles. Enjoy!
CREDITS:
Models ELIZABETH TURNER & DANIELLE HERRINGTON
Photography by NICK SAGLIMBENI
Hair & Makeup by COOPER
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Photographing the Kylie Jenner LipKit Campaign
A few weeks ago, Kylie Jenner asked me to photograph the campaign for her upcoming LipKit line at her house in Calabasas. Each LipKit includes one of three colors of matte liquid lipstick and matching lip linerâDolce K, Candy K and True Brown K. Learn more at KylieCosmetics.com.
As most of you know, I’ve been photographing Kylie since she was 13, and it’s an absolute pleasure to watch her grow from a shy teenager into the confident 18-year-old mogul captured in the portrait above. The video will give you a brief glimpse into that history. My congrats to Kylie on the launch of a product that will no doubt resonate with women around the world. Special thanks to our talented glam squad who, as always, help us bring our art to life.
CREDITS:
Photo by NICK SAGLIMBENI
Makeup by ARIEL TEJADA
Hair by CLYDE HAYGOOD
(Below) Photo of Nick & Kylie by JENNIFER COHAN
Creating the SlickforceSystem Holiday Promos
Holiday season brings holiday cheer, and what’s more cheerful than getting what you want at ridiculous discounts?
At the end of October, we were pleasantly surprised to sell out our inventory of SlickforceSoftlights at Stan Lee’s Comikaze. We’re happy to announce that the new shipment has arrived, and we’ve created some holiday promo art to illustrate to our ever-growing audience just how much our learning tools and tutorials can help.
The Slickforce System holiday spot features the talented and ever-professional actress Anna Adjian as our young artist, embarking on a journey of discovery as she learns how to capture her creativity more easily and effectively.
As those who purchased the Mastering Lighting box sets already know, Slickforce Softlights are perfect for pre-visualizing your photoshoots, using your favorite action figures as stand-ins for your models. And who better to model for our stunning softlights than Wonder Woman herself? (and a wind-blown Kotobukiya Bishoujo Wonder Woman at that!) Special thanks to the Hulk, Prince Adam and Hoth Wampa for orchestrating this beautiful lighting setup for our iconic heroine.
Our Black Friday sale starts today at SlickforceStore.com, and you can pickup a 2-pack of Softlights for only $19.95. Or, if you’re ready to get serious about your art, check out our holiday deals on Mastering Lighting, Mastering Retouching and Mastering Compositingânow available at our lowest prices ever.
Wishing you all a very Happy Thanksgiving, and we look forward to helping you brighten your holidays!
Nick’s Lighting Journal is included with Mastering Lighting: Volume One DVD and VIP Box Sets
SlickforceSoftlight™ comes with silver umbrella, removable diffusion cover, power-pack and two stand-extension poles.
